diff --git a/packages/cli/src/config/settingsSchema.ts b/packages/cli/src/config/settingsSchema.ts
index fcfd604e3a..1dc969daf2 100644
--- a/packages/cli/src/config/settingsSchema.ts
+++ b/packages/cli/src/config/settingsSchema.ts
@@ -2217,6 +2217,15 @@ const SETTINGS_SCHEMA = {
           'Enable the experimental Topic & Update communication model for reduced chattiness and structured progress reporting.',
         showInDialog: true,
       },
+      'enable-awesome': {
+        type: 'boolean',
+        label: 'Enable Awesome',
+        category: 'Experimental',
+        requiresRestart: false,
+        default: false,
+        description: "When enabled, the ASCII art says 'matt'.",
+        showInDialog: true,
+      },
     },
   },
   extensions: {
diff --git a/packages/cli/src/test-utils/mockConfig.ts b/packages/cli/src/test-utils/mockConfig.ts
index 0cf4112d58..f65475bd04 100644
--- a/packages/cli/src/test-utils/mockConfig.ts
+++ b/packages/cli/src/test-utils/mockConfig.ts
@@ -121,6 +121,7 @@ export const createMockConfig = (overrides: Partial<Config> = {}): Config =>
     getCompressionThreshold: vi.fn().mockResolvedValue(undefined),
     getUserCaching: vi.fn().mockResolvedValue(false),
     isNumericalRoutingEnabled: vi.fn().mockReturnValue(false),
+    isAwesomeEnabled: vi.fn().mockReturnValue(false),
     getClassifierThreshold: vi.fn().mockResolvedValue(undefined),
     getBannerTextNoCapacityIssues: vi.fn().mockResolvedValue(''),
     getBannerTextCapacityIssues: vi.fn().mockResolvedValue(''),
diff --git a/packages/cli/src/ui/components/AsciiArt.ts b/packages/cli/src/ui/components/AsciiArt.ts
index 40f0eb8296..4295471ea9 100644
--- a/packages/cli/src/ui/components/AsciiArt.ts
+++ b/packages/cli/src/ui/components/AsciiArt.ts
@@ -57,3 +57,14 @@ export const tinyAsciiLogoCompactText = `
 ▝█▖ ▜█▘
  ▝▀▀▀▀ 
 `;
+
+export const mattAsciiLogo = `
+ ██████   ██████   ██████  ███████████ ███████████
+░░██████ ░░██████ ░░██████░█░░░███░░░█░█░░░███░░░█
+ ░███░███ ███░███  ░███░███░   ░███   ░ ░   ░███   ░ 
+ ░███░░███░███░███  ░███░░███   ░███         ░███     
+ ░███ ░░███░  ░███  ░███ ░░███  ░███         ░███     
+ ░███  ░░███  ░███  ░███  ░░███ ░███         ░███     
+ █████  ░░█   █████ █████  ░░█████████      █████    
+░░░░░    ░   ░░░░░ ░░░░░    ░░░░░░░░░      ░░░░░     
+`;
diff --git a/packages/cli/src/ui/components/Header.tsx b/packages/cli/src/ui/components/Header.tsx
index 2bf260148e..daef7aff4a 100644
--- a/packages/cli/src/ui/components/Header.tsx
+++ b/packages/cli/src/ui/components/Header.tsx
@@ -7,10 +7,16 @@
 import type React from 'react';
 import { Box } from 'ink';
 import { ThemedGradient } from './ThemedGradient.js';
-import { shortAsciiLogo, longAsciiLogo, tinyAsciiLogo } from './AsciiArt.js';
+import {
+  shortAsciiLogo,
+  longAsciiLogo,
+  tinyAsciiLogo,
+  mattAsciiLogo,
+} from './AsciiArt.js';
 import { getAsciiArtWidth } from '../utils/textUtils.js';
 import { useTerminalSize } from '../hooks/useTerminalSize.js';
 import { useSnowfall } from '../hooks/useSnowfall.js';
+import { useConfig } from '../contexts/ConfigContext.js';
 
 interface HeaderProps {
   customAsciiArt?: string; // For user-defined ASCII art
@@ -23,6 +29,7 @@ export const Header: React.FC<HeaderProps> = ({
   version,
   nightly,
 }) => {
+  const config = useConfig();
   const { columns: terminalWidth } = useTerminalSize();
   let displayTitle;
   const widthOfLongLogo = getAsciiArtWidth(longAsciiLogo);
@@ -30,6 +37,8 @@ export const Header: React.FC<HeaderProps> = ({
 
   if (customAsciiArt) {
     displayTitle = customAsciiArt;
+  } else if (config.isAwesomeEnabled()) {
+    displayTitle = mattAsciiLogo;
   } else if (terminalWidth >= widthOfLongLogo) {
     displayTitle = longAsciiLogo;
   } else if (terminalWidth >= widthOfShortLogo) {
diff --git a/packages/core/src/code_assist/experiments/flagNames.ts b/packages/core/src/code_assist/experiments/flagNames.ts
index 7e3931f0d9..411001aa39 100644
--- a/packages/core/src/code_assist/experiments/flagNames.ts
+++ b/packages/core/src/code_assist/experiments/flagNames.ts
@@ -20,6 +20,7 @@ export const ExperimentFlags = {
   PRO_MODEL_NO_ACCESS: 45768879,
   GEMINI_3_1_FLASH_LITE_LAUNCHED: 45771641,
   DEFAULT_REQUEST_TIMEOUT: 45773134,
+  ENABLE_AWESOME: 45758820,
 } as const;
 
 export type ExperimentFlagName =
@@ -87,6 +88,11 @@ export const ExperimentMetadata: Record<number, ExperimentMetadataEntry> = {
     type: 'boolean',
     defaultValue: true,
   },
+  [ExperimentFlags.ENABLE_AWESOME]: {
+    description: "When enabled, the ASCII art says 'matt'.",
+    type: 'boolean',
+    defaultValue: false,
+  },
 };
 
 /**
diff --git a/packages/core/src/config/config.experiment.test.ts b/packages/core/src/config/config.experiment.test.ts
index b044b35030..69d501aad4 100644
--- a/packages/core/src/config/config.experiment.test.ts
+++ b/packages/core/src/config/config.experiment.test.ts
@@ -126,4 +126,17 @@ describe('Config getExperimentValue', () => {
       config.getExperimentValue<number>(ExperimentFlags.CLASSIFIER_THRESHOLD),
     ).toBe(0.7);
   });
+
+  it('should return true for isAwesomeEnabled when flag is set', () => {
+    const config = new Config({
+      sessionId,
+      targetDir,
+      cwd,
+      model,
+      debugMode: false,
+      experimentalCliArgs: { 'enable-awesome': true },
+    });
+
+    expect(config.isAwesomeEnabled()).toBe(true);
+  });
 });
diff --git a/packages/core/src/config/config.ts b/packages/core/src/config/config.ts
index a3c0549c23..4908f9753f 100644
--- a/packages/core/src/config/config.ts
+++ b/packages/core/src/config/config.ts
@@ -3079,6 +3079,7 @@ export class Config implements McpContext, AgentLoopContext {
     );
   }
 
+<<<<<<< HEAD
   /**
    * Returns whether the user has access to Pro models.
    * This is determined by the PRO_MODEL_NO_ACCESS experiment flag.
@@ -3197,6 +3198,11 @@ export class Config implements McpContext, AgentLoopContext {
     return (
       this.experiments?.flags[ExperimentFlags.GEMINI_3_1_FLASH_LITE_LAUNCHED]
         ?.boolValue ?? false
+=======
+  isAwesomeEnabled(): boolean {
+    return (
+      this.getExperimentValue<boolean>(ExperimentFlags.ENABLE_AWESOME) ?? false
+>>>>>>> d2ce1460f (feat(config): add enable-awesome experiment to show custom ASCII art)
     );
   }
 
diff --git a/schemas/settings.schema.json b/schemas/settings.schema.json
index 98bc786410..94e284cae5 100644
--- a/schemas/settings.schema.json
+++ b/schemas/settings.schema.json
@@ -2877,6 +2877,7 @@
           "default": false,
           "type": "boolean"
         },
+<<<<<<< HEAD
         "directWebFetch": {
           "title": "Direct Web Fetch",
           "description": "Enable web fetch behavior that bypasses LLM summarization.",
@@ -2959,6 +2960,13 @@
           "markdownDescription": "Enable the experimental Topic & Update communication model for reduced chattiness and structured progress reporting.\n\n- Category: `Experimental`\n- Requires restart: `no`\n- Default: `false`",
           "default": false,
           "type": "boolean"
+        },
+        "enable-awesome": {
+          "title": "Enable Awesome",
+          "description": "When enabled, the ASCII art says 'matt'.",
+          "markdownDescription": "When enabled, the ASCII art says 'matt'.\n\n- Category: `Experimental`\n- Requires restart: `no`\n- Default: `false`",
+          "default": false,
+          "type": "boolean"
         }
       },
       "additionalProperties": false